You might have a brand bag and the most stylish designer shoes this season, but what about designer nails? No problem! After all, our topic today is logos on nails.
Over the past couple of years, nail art has become more and more daring. We have already seen celebrities and bloggers experimenting with different nail shapes and unusual manicure trends such as bangle nails, wire nails, selfie nails, etc. And today I will introduce you to the catwalk inspired nail design. So, meet - manicure with logos.
As the old saying goes, "find what you love and don't let go." Yes, whoever first uttered these words was most likely thinking about love, friends, or the search for the meaning of life, but the modern world dictates its own interpretations, and for some, this phrase probably sums up their relationship with their favorite brands.
Brand loyalty is a popular topic of discussion. Someone thinks that being an adherent of one brand is stupid, someone is generally indifferent to shopping, and someone considers himself not just a fan of the brand, but part of the family of a certain fashion house.
For those of us who also want to be part of high fashion, but can't shell out thousands of dollars for a branded item, there are other ways to join the designer's army of fans. For example, by applying logos and prints on nails.
As you might guess, the idea to put the logos of your favorite brands on your nails came to us from fashion catwalks. But it came from where wasn't expected! :) Namely, from the show at the men's fashion week! Fashion house Balenciaga brought its male models to the catwalk with a manicure, which flaunted the brand's logo.
The men's manicure made a splash at the show, and the trend was adopted by other major fashion houses.
Marc Jacobs, for example, created a personalized manicure design by writing his name on 10 models' fingers. Stylist Jin Sun, who was in charge of the Marc Jacobs fall show nails, paired a “glamorous” base color (Marc Jacobs Beauty Enamored Nail Lacquer, a new rich burgundy hue launching this year) with the Marc Jacobs logo.
Some models had a full set of "Marc Jacobs" letters, while others' manicures were adorned with two "J" s attached to just their little finger.
A similar design has been seen on Kenzo as well, but in green and white to match the brand's aesthetic.
As usual, the latest trends in neil art are widely developed further thanks to the expanses of social networks. So, nail artist Jessica Washik showed off these stylish, hand-painted nails with the Nike logo (Jessica is also the designer of this sports brand) on her Instagram page.
Manicure immediately fell in love with many girls, thanks to the minimalist design and universal colors of the coating, and quickly "adapted" to other popular sportswear brands.
I think that the guys in tracksuits walking around in our area would also appreciate this nail design! :)
Japanese nail expert Mei Kawajiri, who was the inspiration for the Balenciaga logo manicure, regularly posts interesting nail designs on Instagram to showcase her nail art skills as well:
If this design is a bit too much for you, then for something a little more subtle and dainty, look to artist and Gucci ambassador Petra Collins for inspiration. To promote the new Gucci fragrance, she opted for a simple pale pink manicure that was embossed with gold letters of the Gucci logo and matching gemstones. Pure chic!
While this trend is fueled by designer brands, if you're not a fan of all that glamorous tinsel, you don't have to put a logo on your nails to be on trend. Instead, you can choose a phrase, your name or partner's initials - and create your own personal "brand". :) And if not everyone can afford a branded luxury item, then a branded manicure is certainly affordable for everyone. :)